Blog

Our blog offers insights into the creative process, behind-the-scenes stories, and industry trends that shape our approach to experiential design. From concept to execution, we share the journey of bringing bold ideas to life through innovative fabrication, strategic planning, and real-world event experiences offering inspiration and knowledge for brands looking to make a lasting impact.

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A Guide to Important Custom Elements for Trade Shows

Trade shows present an incredible opportunity to showcase your brand, connect with potential clients, and make a lasting impact. However, in an environment where countless exhibitors are vying for attention, standing out requires more than just showing up. It requires a booth that is not only visually stunning but also uniquely tailored to your brand…

12/16/2025
WI Robotics trade show booth

The Role of Storytelling in Trade Show Exhibit Design

In the crowded landscape of trade shows and exhibitions, standing out requires more than just a sleek, visually appealing booth. Today’s most successful brands understand that captivating their audience involves creating experiences, not just displays. At the heart of these experiences lies storytelling—a powerful tool that transforms ordinary booths into immersive, engaging environments that leave…

12/16/2025
Minimal white exhibit display

Experiential Marketing at Trade Shows: Creating Memorable Brand Experiences

Experiential marketing has become a driving force behind the success of trade show exhibits, transforming standard booth displays into immersive experiences that leave lasting impressions. For brands looking to stand out in crowded event spaces, engaging with audiences on a deeper level is essential. As a full-service design house specializing in trade show fabrication and…

12/16/2025
Bright yellow food brand exhibit

How to Design Trade Show Booths for Different Floor Plans and Spaces

Trade show booths are much more than simple display areas; they are a powerful extension of your brand and play a pivotal role in creating memorable experiences for visitors. A well-designed booth not only captures attention but also engages potential clients, builds relationships, and ultimately drives success at any trade show. The layout and design…

12/16/2025
K-pop merchandise exhibit display

The Benefits of Double-Deck Trade Show Exhibits

When it comes to making a statement at a trade show, double-deck exhibits are a game-changer. These towering structures do more than just grab attention—they transform your booth into a multifunctional space that elevates your brand and maximizes your impact. At Beaver XP, we specialize in crafting multi-level trade show exhibits that deliver a wow…

12/16/2025
IMPRINTU trade show booth

Effective Use of Technology in Trade Show Booth Design

In today’s fast-paced trade show environment, capturing attention is no small feat. With a sea of booths competing for visitors’ time and focus, exhibitors must go beyond traditional designs to make a lasting impression. Incorporating technology in trade show booths has become a game-changing strategy, allowing brands to create engaging and memorable experiences. From interactive…

12/16/2025
SKIN1004 trade show booth

How to Plan a Successful Trade Show Booth Setup and Dismantle

A successful trade show experience doesn’t just happen—it’s built on careful planning, precise execution, and seamless dismantling. Your trade show booth setup is your chance to make a striking first impression, setting the tone for engagement with attendees. Equally, the dismantle phase is an opportunity to ensure your booth is ready for its next big…

12/16/2025
SK hynix trade show booth

How to Incorporate Sustainable Graphics into Your Trade Show Booth

Sustainability is more than just a buzzword; it’s a vital approach for businesses aiming to reduce their environmental impact while standing out in a competitive market. As the demand for eco-consciousness continues to grow, companies have a unique opportunity to lead the charge in adopting greener practices. One particularly impactful way to do this is…

12/16/2025
Modular tech exhibit display

Leveraging Modular Trade Show Booth Designs for Flexibility

Trade shows are an incredible opportunity for businesses to shine. From showcasing new products to connecting with potential clients, the benefits of participating in a trade show can be immense. However, the key to a successful trade show experience often lies in the design of your booth. A booth that is both eye-catching and functional…

12/16/2025
Doosan exhibit with robotic arms

The Importance of Exhibit Flow: Designing a Visitor-Friendly Trade Show Booth

Trade shows are an unparalleled opportunity to showcase your brand, engage potential clients, and demonstrate products. But in a bustling environment filled with competing booths, it’s crucial to stand out not just through aesthetics but through a thoughtful trade show booth layout. That’s where exhibit flow design comes in. When done right, it creates a…

12/16/2025
Bright pink Classum exhibit display

Proven Strategies to Optimize Your Trade Show Booth for Leads and Networking

Trade shows are where brands get a rare chance to connect in person with a large audience, spark meaningful conversations, and generate valuable leads. But a successful trade show experience is more than just showing up with a great product or service; it’s about designing an environment that attracts visitors, encourages them to engage, and…

12/16/2025
Inno Display G2E Las Vegas Booth Builds

Accessible Trade Show Booths: Steps for Inclusive, ADA-Compliant Design

Trade shows are a place for brands to connect with a broad audience, showcasing products and services while creating memorable experiences. But to truly connect with everyone, an accessible trade show booth is essential. Designing for accessibility isn’t just a legal requirement; it’s a commitment to inclusivity and equal access for all. An accessible booth…

12/16/2025